Topic

How to configure the Sender E-Mail Display (Sender Name) in Everbridge Notifications.

Description

Overview

The Sender E-Mail Display displays a name or email address your message recipients see in the From field when your Email Notification arrives in their email inboxes. This feature changes the display name of the sender but not the email address. To change the email address of the sender, see knowledge article EBS: Configuring the Custom From E-Mail Address in Everbridge Notifications.

This may be the first identifier an email recipient may see or read from their email inbox when scanning their inbound email. Some recipients may scan the Sender E-Mail Display field, also known as Sender Name, when deciding which emails to read before others.

This feature is available in the Everbridge application as part of the base service for no additional charge, and you do not need to contact Everbridge to activate this feature. The Implementer assigned to your onboarding will request a default Sender E-Mail Display when configuring your Everbridge Account and Organization(s) and will instruct you how to change this value after your onboarding is complete.

Benefits

• Email recipients will respond to Everbridge Notifications and/or take the requested action in the notification if they recognize the Sender E-Mail Display.
• A different Sender E-Mail Display value can be used in each template sent to a different audience, e.g., "Employee Alerts" to employees, "Executive Notifications" to senior management team, "Citizen Alerts" to residents.
• A different Sender E-Mail Display can be used in each Organization, e.g., "Citizen Alerts" for a citizen alert organization and "Emergency Management Office" for government employees.

Configuring the Default Sender E-Mail Display

An Organization or Account Administrator defines the default Sender E-Mail Display by following these steps:

1. Log in to the Everbridge Manager Portal and select your organization
2. Select Settings > Organization > Notifications > Sender Information
3. Click Edit
4. Type the alternative display name
5. Click Save
   
   

The Sender E-Mail Display is used only for Notifications; the Everbridge application does not use this value for administrative emails such as user registration emails.

In the Settings page, set the Sender E-Mail Display to a value that will motivate your recipients to open your email as soon as possible. The identifier can be a label such as "Security Desk", "City Police Department" or "Office of the President." It is recommended not to use an email address for the value of this field as its purpose is to represent a reader-friendly name, rather than an address. Additionally, using an email address may be a red flag for some downstream spam detection filters.  

An Account Administrator or Organization Administrator can change this value at any time.

If you change this value, then the Everbridge application will not change the value you used in past notifications and will not change the value you have saved in Templates or scheduled Notifications. However, if you change this value, Everbridge recommends you notify your recipients, so they recognize the new Sender E-Mail Display.

An Account Administrator or Organization Administrator can select the option to allow message senders to change the Sender E-Mail Display option when sending or saving Notifications or Notification Templates by choosing the by toggling sender override at the top of the page.  

If the Administrator enables message senders to edit the Sender Information when preparing a Notification, then the message senders will be able to change the Sender E-Mail Display and the Sender Caller ID in the Notification form or Template.

If the message sender changes either or both of the Sender Information values when preparing a notification, then the Everbridge application does not push these changes to your Organization Settings or Account Settings page.

Example

In this example the Sender E-Mail Display field was changed from 'support@everbridge.com'  to 'Office of the President'. 

Definition of the Sender E-Mail Display field:

Here is what the email looks like: